What is SEO?

Introduction to SERP

What are search engines?

How search engines work

Major functions of a search engine

What are keywords?

Different types of keywords

Google keyword planner tool

Keywords research process

Understanding keywords mix

Google Operator : So that you can find anything on the web


On page optimization

What are primary keywords, secondary keyword and tertiary keywords?

Keywords optimization

Content optimization & planning

Understanding Your audience for content planning

What is the difference between keywords stuffing & keyword placement

Internal linking

Meta tags creation

Creating Webpage in HTML

Using Google webmasters tool & website verification

Sitemap creation & submission in website & webmasters

How to write an optimized content

How to write a content for article, blog and press release



Off Page optimization

What is domain authority?

How to increase Domain authority

What are back links?

Types of back links

What is link building?

Types of link building

Do’s and Don’ts of link building

Link building strategies for your business

Easy link acquisition techniques

Top tools for SEO

Monitoring SEO process

Preparing SEO reports

How to create SEO Strategy for your business

What is link juice?

Importance of domain and page authority

How to optimize exact keywords for your business

What is Google Panda Algorithm?

What is Google Penguin?

What is Google EMD Update?

How to save your site from Google Panda, Penguin and EMD Update